Broadcast Marketing

Connect with Your Community Through the Power of Broadcast

WJBF NewsChannel 6 has been a trusted voice in the CSRA (Central Savannah River Area) for decades, bringing essential news, weather updates, and community stories to households across the region. Partnering with us gives your brand access to a broad, engaged audience and the credibility that comes with advertising through a local news station.

Audience Reach & Demographics

WJBF NewsChannel 6 reaches a large local audience with its newscasts and produces over 35 hours of local news each week, with a diverse audience that includes families, professionals, and community leaders. Our programming appeals to a broad demographic, offering advertisers the perfect platform to reach their ideal customers.

Advertising Options

  • Commercial Slots: Place your ad during peak viewing times, such as morning shows, prime-time news, or weekend broadcasts, ensuring maximum visibility.

  • Sponsored Content: Sponsor popular available segments like weather, community events, or sports updates to strengthen your brand’s association with valued local content.

  • Special Features & Events: Participate in seasonal sponsorships and event-specific advertising for extra exposure during high-viewership periods.

Targeted Campaigns

With WJBF, you can strategically reach your target audience by placing ads during programs with specific viewer demographics, such as local news, sports, or lifestyle segments. Advertisers also benefit from our regional focus, which enables them to connect with the local community and maximize their brand’s impact.

Creative Production Services

At WJBF NewsChannel 6, we offer full in-house production services to create compelling, professional-quality commercials. Our team can assist with everything from scriptwriting to editing, ensuring your message is perfectly crafted to align with your brand and resonate with our viewers.

Local Programming & Community Connection

As a cornerstone of the CSRA community, WJBF NewsChannel 6 is dedicated to showcasing local stories, events, and initiatives that matter to our viewers. Advertising with us helps your brand become part of that trusted community fabric, showing your commitment to the region and its people.

Performance Tracking & Reporting

We provide detailed reports on ad performance, including metrics such as reach, frequency, and viewer engagement. Our team works with you to ensure your broadcast campaign meets your goals and delivers measurable results.

Ready to make an impact? 

Contact us for a Free Brand Analysis to explore your broadcast advertising options and develop a strategy that aligns with your goals.